I apply the same principals to skin care as I apply to food. Both are entering my body, whether through my skin or through my mouth. Therefore, both need to be as close to nature as possible, completely pure, and entirely free of chemicals and synthetics. Unlike the food industry, there are no legal standards for personal care products sold in the United States, meaning that we need to be savvy when shopping for healthy skin care.
1. Become a Conscious Consumer
Read labels! If you can’t pronounce it, forget about it. And if it doesn’t sound natural, it probably isn’t.
You might expect a product labeled “pure, natural and organic” to be, well … pure, natural and organic. But you might be in for a surprise.
Because there are no legal standards for organic or natural personal care products sold in the United States, companies can, and often do, use these terms for marketing purposes. Just because a product is found in a natural foods store, for example, does not automatically mean it’s safe. Read and analyze the ingredient list carefully before buying.
All of the products we will soon be carrying on LivingEarthBeauty.com are 100% pure, organic, vegan, raw, and natural. I use all of our products and I would never put chemicals on or inside my body. Rejoice in safe, natural, luxurious, and powerfully effective skin care and forget the rest!
2. Check the Skin Deep Database
The Environmental Working Group has a wonderful comprehensive database called Skin Deep that anyone can use to check the safety of an ingredient or skincare product.
SKIN DEEP – COSMETIC SAFETY DATABASE
3. Bring Your Own
What about when you go someplace where you are subject to their products, such as a hair or nail salon? Find a hair salon in your area that uses safe, natural products, or do it yourself at home. I have been performing my own pedicures at home lately, and when I do go to a salon, I bring my own toxin-free nail polish (base coat, color, and top coat). Every salon I’ve chosen to has been more than happy to use my products. Also, make sure the salon is well-ventilated; if the smell bowls you over when you walk in, choose a different salon.
Look for Nail Polish that is free of phthalates, formaldehdye, toluene, and acetate/acetone. Aquarella and Suncoat Water-based nail polish are safer brands. To check if your nail polish brand is safe visit the Skin Deep Database.
4. Take a Stand for Safe Cosmetics
Join The Campaign for Safe Cosmetics, and only purchase from stores that participate. Living Earth Beauty is an official signer of The Compact for Safe Cosmetics. By signing this compact and having our products approved as safe, we have pledged that all cosmetics and personal care products made by the manufacturers we carry exceed the formulation standards and deadlines set by the European Union cosmetics directive to be free of chemicals that are known or strongly suspected of causing cancer, mutation or birth defects.
The Campaign for Safe Cosmetics is working with more than 100 endorsing organizations, responsible businesses and thousands of citizen activists to shift the cosmetics market toward safer products and to advocate for smarter laws that protect our health from toxic chemicals and encourage innovation of safer alternatives.
5. Stay Informed and Spread the Love
Sign up for our Newsletter here to stay up to date on safe and healthy skincare. Tell your friends and loved ones about protecting themselves from harmful chemicals and share your healthy products with them. Choosing products that are natural, healthy, and close to nature is simple when you feel how sensuous, fulfilling, and enjoyable they are!